Parents encounter judgemental attitudes from professional service agencies, many of which are working with the stereotype that sexually exploited children come from dysfunctional families and that the parents are at fault. Parents are also met with indifference from professionals who may attempt to tell them that the child is just going through a phase or the pimp is actually a boyfriend. ‘Friends’ and relations can also be judgemental and parents may hear comments such as ‘It could never happen in our family...’.